We started with each other and asked the hard questions about how happy we were with life, with ourselves, and with the ventures we had each been members of. We discovered that ‘frontstage’ we all talk a good game (it’s all going great, a new investor is going to beat our door down, the rewards are just around the corner) but ‘backstage’ is another story. So we started to interview other founders and got them talking honestly about their ‘backstage’.The general view was, like us, life is not as good or as happy as they thought it would be: They talked about many issues including:
Many find themselves stressed, burnt out, working too many hours and neglecting family.
Despite working so hard -still not managing to make enough income for all their effort - The loneliness of many venture leaders is showing up in rates of depression.
Many founders feel that something is wrong in the alignment between them and their venture, but how to fix it?
We also did a lot of research about what support is out there to support founders - including mentor services, accelerators and incubators, but why is this not working?
One day we hit gold by discovering on the internet the ikigai model. iki means ‘life’, and gai’ means value or worth. So ikigai is essentially about finding your purpose in life , "thing that you live for", "the reason for which you wake up in the morning." So we interviewed each other about what our respective ikigais were. We realised that for a founder tour ikigai needs to be aligned with our venture- where the two are in conflict then that is where to focus on fixing things. We saw that balance and happiness lies in our (honest) ikigai being strongly aligned with all the parts of our venture.
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